Privacy Policy

This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You.

Interpretation, Definitions & Legal References

Interpretation

Words with capitalized initial letters have meanings specified under the following conditions. The provided definitions maintain the same significance whether presented in singular or plural form.

Definitions and Legal References

In the context of this Privacy Policy:

• This Website (or this Application): 99wellnesslessons.com - The property that enables the provision of the Service.
• Owner (or We): Merkaba Solutions Limited - The natural person(s) or legal entity that provides this Website and/or the Service to Users.
• You: The person who accesses or utilizes the Service, or the organization or legal entity that the individual represents while accessing or using the Service, as applicable. In the context of the General Data Protection Regulation (GDPR), You may be denoted as the Data Subject or referred to as the User, signifying that you are the individual using the Service.
• Company: The entity (referred to as either "the Company," "We," "Us," or "Our" in this Agreement) is identified as Merkaba Solutions Limited. In the context of the GDPR, the Company serves as the Data Controller.
• Affiliate Partner: Third-party merchants, vendors, or service providers whose products or services we promote on our Website in exchange for commission payments.
• Affiliate Link: A unique tracking URL that identifies traffic and sales originating from our Website to Affiliate Partners.
• Account: A distinct user account established for your access to our Service or specific sections of our Service (if applicable).
• Service: The affiliate marketing service provided by this Website, including product reviews, recommendations, comparisons, and educational content related to health and wellness.
• Country: Delaware, United States
• Service Provider: Any individual or legal entity processing data on behalf of the Company. This term encompasses third-party entities or individuals engaged by the Company to support, deliver, or perform services related to the Service, or aid the Company in analyzing Service usage. In the context of the GDPR, Service Providers are categorized as Data Processors.
• Third-party Social Media Service: Any website or social network platform where a User can log in or establish an account for accessing the Service.
• Personal Data: Any information that relates to an identified or identifiable individual. For the purposes of GDPR, Personal Data means any information relating to You such as a name, an identification number, location data, online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity. For the purposes of the CCPA, Personal Data means any information that identifies, relates to, describes or is capable of being associated with, or could reasonably be linked, directly or indirectly, with You.
• Cookies: A cookie is a string of information that a website stores on a visitor's computer, mobile device or any other device, including information about Your browsing history on the website as one of its various functions.
• Device: Any tool capable of accessing the Service, such as a computer, cellphone, or digital tablet.
• Usage Data: It refers to any information collected automatically, either generated through the utilization of the Service or derived from the Service infrastructure itself (e.g., the duration of a page visit).

Affiliate Marketing Disclosure

What Information Do We Collect?

Types of Data Collected

Personal Data

While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. This may include:

• Email address
• First name and last name
• Usage Data

Usage Data

Usage Data is automatically gathered during your use of the Service. This may encompass details such as:

• Your Device's Internet Protocol address (IP address)
• Browser type and browser version
• The pages you visit on our Service
• The date and time of your visit
• The duration spent on those pages
• Unique device identifiers
• Referring/exit pages
• Links clicked (including affiliate links)
• Products viewed or purchased through our affiliate links
• Other diagnostic data

When you connect to the Service via a mobile device, we may automatically collect certain information, including the kind of mobile device you utilize, your mobile device's unique ID, your mobile device's IP address, your mobile operating system, the type of mobile Internet browser you use, and other diagnostic data.

Affiliate Link Tracking Data

When you click on affiliate links on our Website, we and our Affiliate Partners may collect:

• Click-through data (which links you clicked)
• Conversion data (whether you made a purchase)
• Commission-related transaction information
• Product browsing behavior on partner sites (collected by partners)

Tracking Technologies and Cookies

We utilize Cookies and similar tracking technologies to monitor activity on Our Service and store specific information. The tracking technologies employed include beacons, tags, and scripts, serving to collect and track data, as well as enhance and analyze Our Service.

We use both Session and Persistent Cookies for the following purposes:

Necessary / Essential Cookies

• Type: Session Cookies
• Administered by: Us
• Purpose: Essential for providing services on the website and enabling specific features. These Cookies authenticate users and ensure proper website functionality.

Cookies Policy / Notice Acceptance Cookies

• Type: Persistent Cookies
• Administered by: Us
• Purpose: Identify if users have accepted the use of cookies on the website.

Affiliate Tracking Cookies

• Type: Persistent Cookies
• Administered by: Us and Affiliate Partners
• Purpose: Track affiliate link clicks, attribute sales to our referrals, and ensure we receive proper commission for products purchased through our recommendations. These cookies may remain active for 24 hours to 90 days depending on the affiliate program.

Analytics and Performance Cookies

• Type: Persistent Cookies
• Administered by: Third-Parties (Google Analytics, etc.)
• Purpose: Track website traffic, user behavior, popular content, and help us improve our Service and content recommendations.

Targeting and Advertising Cookies

• Type: Persistent Cookies
• Administered by: Third-Parties
• Purpose: Track browsing habits to display advertising likely to be of interest. These Cookies use browsing history to group users with similar interests and show relevant advertisements.

You can instruct your browser to reject all Cookies or notify You when a Cookie is being sent. However, if You decline Cookies, certain parts of our Service may become inaccessible, and we may be unable to attribute affiliate sales properly.

How We Use Your Personal Data

The Company may employ Personal Data for the following purposes:

• To Provide and Maintain Our Service: Monitor the usage of our Service and improve content recommendations.
• To Manage Your Account: Manage your registration (if applicable) and provide access to Service functionalities.
• To Contact You: Send you newsletters, product recommendations, wellness tips, affiliate promotions, and other communications related to health and wellness topics (with your consent).
• To Provide Personalized Recommendations: Suggest products, articles, and content based on your interests and browsing behavior.
• For Affiliate Marketing Purposes: Track affiliate link performance, attribute sales, calculate commissions, and optimize our marketing efforts.
• To Deliver Targeted Advertising: Work with advertising partners to display relevant ads based on your interests.
• For Analytics and Improvement: Analyze user behavior, identify trends, evaluate content effectiveness, and enhance our Service.
• To Comply with Legal Obligations: Meet legal requirements, respond to lawful requests, and protect our rights.

Sharing Your Personal Information

We may share your personal information in the following situations:

With Affiliate Partners

When you click on affiliate links, certain information (such as click data, device information, and potentially purchase information) is shared with our Affiliate Partners to:

• Track referrals and attribute sales
• Calculate commissions
• Prevent fraud
• Comply with affiliate program terms

With Service Providers

We share information with service providers who assist us with:

• Website analytics (Google Analytics, etc.)
• Email marketing services
• Advertising and remarketing
• Content delivery networks
• Website hosting and maintenance

With Advertising Partners

We work with advertising networks to display relevant ads. These partners may collect information about your browsing activities across different websites.

For Business Transfers

If the Company is involved in a merger, acquisition, or asset sale, your Personal Data may be transferred.

With Your Consent

We may disclose your personal information for any other purpose with your explicit consent.

Third-Party Affiliate Programs

We participate in affiliate programs including, but not limited to:

• Amazon Associates: We may earn from qualifying purchases made through Amazon affiliate links.
• ShareASale
• CJ Affiliate (Commission Junction)
• ClickBank
• Impact
• Direct merchant affiliate programs

Each affiliate program has its own privacy policy governing how they collect and use information. When you click our affiliate links and visit partner sites, you become subject to their privacy policies as well.

Behavioral Remarketing

Our company employs remarketing services to reach out to you with advertisements after you've accessed or visited our Service. We, along with our third-party vendors, use both cookies and non-cookie technologies to recognize your device and gain insights into how you utilize our Service.

Some of these vendors may utilize non-cookie technologies that are not affected by browser settings blocking cookies. To decline the collection and use of information for interest-based advertising, you can use third-party tools such as:

• NAI's opt-out platform: http://www.networkadvertising.org/choices/
• EDAA's opt-out platform: http://www.youronlinechoices.com/
• DAA's opt-out platform: http://optout.aboutads.info/?c=2&lang=EN

Third-Party Remarketing Services We Use:

Google Ads (AdWords)

Google Ads Remarketing connects our Service activity with the Google Ads advertising network. Users can opt out of Google's use of cookies for ads personalization by visiting Google's Ads Settings.

Privacy Policy | Opt Out

Facebook

Facebook remarketing service allows us to show relevant ads on Facebook and Instagram.

Privacy Policy | Opt Out

Pinterest

Pinterest remarketing enables us to reach visitors with relevant pins and ads.

Privacy Policy | Opt Out

Analytics Services

We use third-party analytics services to monitor and analyze the use of our Service:

Google Analytics

Google Analytics is a web analytics service that tracks and reports website traffic. Google uses the collected data to track and monitor the use of our Service and may share this data with other Google services.

For more information: Google Privacy Policy

Opt-out: Google Analytics Opt-out Browser Add-on

Retention of Your Personal Data

Personal Data shall be processed and stored for as long as required by the purpose for which it has been collected.

• Affiliate tracking data: Retained for the duration required by affiliate program terms, typically 24-90 days for cookie-based tracking, and up to 2 years for commission reconciliation purposes.
• Email marketing data: Retained until you unsubscribe or request deletion.
• Usage Data: Retained for internal analysis purposes, typically for a shorter duration, unless required for security or legal compliance.
• Analytics data: Retained according to the policies of our analytics providers (typically 26 months for Google Analytics).

Once the retention period expires, Personal Data shall be deleted. Therefore, the right of access, the right to erasure, the right to rectification and the right to data portability cannot be enforced after expiration of the retention period.

Transfer of Your Personal Data

Your data, including Personal Data, is processed at the Company's operational offices and other locations involved in the processing. This implies that the information might be transferred to and maintained on computers located outside your state, province, country, or other governmental jurisdiction where data protection laws may differ from those in your jurisdiction.

The Company is committed to taking all reasonable steps to ensure that your data is handled securely and in accordance with this Privacy Policy. No transfer of your Personal Data will occur to an organization or country unless adequate controls are in place.

Disclosure of Your Personal Data

Business Transactions

If the Company is engaged in a merger, acquisition, or asset sale, your Personal Data may be transferred. Notice will be provided before your Personal Data is transferred and subjected to a different Privacy Policy.

Law Enforcement

Under specific circumstances, the Company may need to disclose your Personal Data as required by law or in response to valid requests from public authorities.

Other Legal Requirements

The Company may disclose your Personal Data in good faith, believing that such action is necessary to:

• Comply with a legal obligation
• Protect and defend the rights or property of the Company
• Prevent or investigate possible wrongdoing in connection with the Service
• Protect the personal safety of users or the public
• Protect against legal liability

Security of Your Personal Data

While the security of your Personal Data is a priority for us, it's important to note that no method of transmission over the Internet or electronic storage is 100% secure. Although we strive to use commercially acceptable means to safeguard your Personal Data, we cannot guarantee its absolute security.

Children's Privacy

Our Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If You are a parent or guardian and You are aware that Your child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from anyone under the age of 13 without verification of parental consent, we take steps to remove that information from our servers.

GDPR Privacy

Legal Basis for Processing Personal Data under GDPR

Under the General Data Protection Regulation (GDPR), we may process Personal Data under the following legal conditions:

• Consent: You have provided explicit consent for the processing of Personal Data for one or more specific purposes.
• Performance of a Contract: Provision of Personal Data is necessary for the performance of an agreement with you.
• Legal Obligations: Processing Personal Data is necessary for compliance with a legal obligation.
• Legitimate Interests: Processing Personal Data is necessary for the purposes of the legitimate interests pursued by the Company (such as affiliate marketing operations, fraud prevention, and service improvement).

Your Rights under the GDPR

You have the right under this Privacy Policy, and by law if You are within the EU, to:

• Request access to Your Personal Data: The right to access, update or delete the information We have on You.
• Request correction: You have the right to have any incomplete or inaccurate information We hold about You corrected.
• Object to processing: You have the right to object to our processing of Your Personal Data.
• Request erasure: You have the right to ask Us to delete or remove Personal Data when there is no good reason for Us to continue processing it.
• Request the transfer: We will provide Your Personal Data in a structured, commonly used, machine-readable format.
• Withdraw Your consent: You have the right to withdraw Your consent on using your Personal Data. If You withdraw Your consent, We may not be able to provide You with access to certain specific functionalities of the Service.

Exercising Your GDPR Rights

You may exercise Your rights by contacting Us at hello@99wellnesslessons.com. Please note that we may ask You to verify Your identity before responding to such requests.

You have the right to complain to a Data Protection Authority about Our collection and use of Your Personal Data. For more information, if You are in the European Economic Area (EEA), please contact Your local data protection authority.

CCPA Privacy

Your Rights under the CCPA

If You are a resident of California, You have the following rights:

• The right to notice: You have the right to be notified which categories of Personal Data are being collected and the purposes for which the Personal Data is being used.
• The right to request: You have the right to request that We disclose information about Our collection, use, sale, and disclosure of personal information.
• The right to opt-out of sale: You have the right to direct Us to not sell Your personal information.
• The right to delete: You have the right to request the deletion of Your Personal Data, subject to certain exceptions.
• The right not to be discriminated against: You have the right not to be discriminated against for exercising any of Your consumer's rights.

Categories of Personal Information We Collect

Sale of Personal Information

Under CCPA, the sharing of information with affiliate partners in exchange for commission payments may constitute a "sale" of personal information. We may share the following categories with affiliate partners:

• Identifiers (online identifiers, IP addresses)
• Internet or network activity (clicks on affiliate links, products viewed)
• Commercial information (purchase intent, products browsed)

You have the right to opt-out of the sale of your personal information. To exercise this right, please contact us at hello@99wellnesslessons.com or use our "Do Not Sell My Personal Information" link (if implemented on the website).

Exercising Your CCPA Rights

To exercise your CCPA rights, you may contact us:

• By email: hello@99wellnesslessons.com
• By phone: 07947855220

We will respond to your request within 45 days.

"Do Not Track" Signals

Our Service does not respond to Do Not Track (DNT) signals. However, you can manage your preferences regarding tracking through your browser settings and the opt-out tools mentioned in this Privacy Policy.

Your Email Marketing Preferences

If you subscribe to our newsletter or email updates, we will send you:

• Wellness tips and educational content
• Product recommendations (which may include affiliate links)
• Special offers from our affiliate partners
• Updates about new content on our website

You can unsubscribe from our marketing emails at any time by:

• Clicking the "unsubscribe" link at the bottom of any email
• Contacting us at hello@99wellnesslessons.com

Links to Other Websites

Our Service contains links to other websites, including affiliate partner sites. When you click on these links, you leave our Service and enter websites that have their own privacy policies. We strongly advise You to review the Privacy Policy of every site You visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third-party sites or services.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify You of any changes by:

• Posting the new Privacy Policy on this page
• Updating the "Last Updated" date at the bottom of this Privacy Policy
• Sending an email notification (if you have subscribed to our emails)

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, You can contact us:

• By email: hello@99wellnesslessons.com
• By phone: 07947855220
• By visiting our website: https://99wellnesslessons.com

Company: Merkaba Solutions Limited

Last Updated: December 4, 2024